What kind of Writing? Commercial writing. Writing that covers most types of printed or audiovisual material businesses need to promote their products, services, or ideas.
These include ads, annual reports, brochures, catalogs, newsletters, direct-mail packages, and other promotional pieces.
This invaluable book tells how to tap these lucrative but little-known markets.
It includes hundreds of how-to secrets and strategies from how to reach the best clients to how to collect unpaid bills. By following Robert Bly's advice, writers will find their writing life easier and their income increased.
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